Trust Point, Inc.

Case Study: Trust Point, Inc.

Turning Blog Content into Engaging Financial Videos

Trust Point, a financial institution, wanted to transform a handful of blog posts into videos that would make complex financial topics accessible and approachable for their clients. They focused on subjects like “What is a fiduciary,” “Annuity vs. mutual fund,” and “What is a trust.”

Our Approach

DMM Productions partnered with Trust Point to produce three informational videos. With a tight one-day shoot and limited prior knowledge of the topics, we worked closely with their team in pre-production to craft clear, engaging interview questions and scripts. This careful preparation ensured the videos were both accurate and easy for clients to understand.

Results & Impact

The videos help Trust Point:

Empower clients to feel confident making informed financial decisions
Repurpose content across their website and social channels, extending reach and value
Showcase Trust Point’s expertise in a professional, approachable format